Raising awareness about cancer is a cause close to Jonas’ heart. His dad, Kevin Jonas Sr., is a cancer survivor; his colon cancer has been in remission since late 2017. “A situation like this makes you wake up and appreciate the ones around you,” Joe told People at the time. While his connection to breast cancer specifically isn’t clear, Joe is obviously doing his part to raise awareness. In February of this year, he and his brothers, Nick Jonas and Kevin Jonas, were the musical guests at An Unforgettable Evening, benefiting the Women’s Cancer Research Fund. “We’re so grateful to be here,” Nick said in between songs, according to the Los Angeles Times. “It’s such an amazing cause.” Read on to see Joe’s new look, all in the name of charity. And for another look at this former Disney golden boy back in the day, check out The Biggest Disney Channel Stars, Then and Now. On Friday, Oct. 2, Joe posted a photo of his bright pink hair on his Instagram story, featuring the Breast Cancer Awareness ribbon. And for stars who personally overcame this awful disease, here are Celebrities Who Battled Cancer and Won. On his Instagram story on Sunday, Oct. 4, Joe used a filter featuring Jigglypuff from Pokémon, who just so happens to match his new hair color. And for more news from the ‘gram you may have missed, check out Eva Mendes Defends Partner Ryan Gosling With a Sweet Instagram Comment. Joe’s wife, Game of Thrones actor Sophie Turner, seemed to like his new look. She snapped this photo of him and his pink hued ‘do and posted it on Instagram on Monday, Oct. 5.ae0fcc31ae342fd3a1346ebb1f342fcb And for more on this cute couple, here are 13 Photos of Celebrity Couples When They First Got Together. On Monday, Oct. 5, the day the early voting period began in California, Joe posted a selfie in which he wore an “I VOTED” sticker on his black t-shirt. Want more celebrity news delivered right to your inbox? Sign up for our daily newsletter.